After the rise of energy drinks that help people to keep up with the fast moving life, here is the slowing down drink.
The Opus B’s hour glass shaped design has several purposes:
- to remind people that life doesn’t always have to be lived in the fast lane.
- Invite drinker to share it with someone and reconnect.
- The narrow neck is also forcing the drinker to slow down while waiting for the liquid to pour in the glass.
“Our principal idea was to design a package which will provoke the creation of a new ritual of consumption,” said Opus B‘s Aleksandra Wiśniewska. “The package creates a pretext to stop, think and catch a moment for yourself.”
The Opus B’s Slow drink is an other example that the slowing down is a growing trend.